In a rule announced last month, CMS is giving certain ACOs at risk of owing money back to Medicare because they haven't hit spending targets more freedom to use telehealth, including services delivered to the beneficiary's home.
Telehealth Marketing And Market Analysis Module
People often think of marketing as advertising – the ads you see on billboards, in newspapers, on television or the internet. Or you might think of a sales person pitching their latest invention or discovery on an infomercial. But marketing is much more and it should begin with a market analysis.
The value and importance of a good market analysis cannot be overemphasized. It can be the difference between success and failure of your program.
This module provides information on performing a market analysis and marketing your program.
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