Telehealth Marketing and Market Analysis Module
People often think of marketing as advertising – the ads you see on billboards, in newspapers, on television or the internet. Or you might think of a sales person pitching their latest invention or discovery on an infomercial. But marketing is much more and it should begin with a market analysis.
The value and importance of a good market analysis cannot be overemphasized. It can be the difference between success and failure of your program.
This module provides information on performing a market analysis and marketing your program.
Click on "Visit Our Source" below to view the module.
- Is your door open, closed, or somewhere in between? Telehealth and Telemedicine can be intimidating, scary, exciting, and to some completely absurd. Some close the door, and think, absolutely not, we cannot see patients and communicate with other providers through a screen.
- What's a mile long and packed with 45,000 people from over 90 countries? If you guessed the HIMSS 2019 Annual Conference, you would be correct!